30 Jan Digital Banners: Mr. Clean & Lipton Tea

Mr. Clean Magic Eraser

Concept 1: Sponge changes reality

• Even the smaller spots
• Make it brand new
• Even the wilder spots

Concept 2: Compliments

• I bet you make babies smile
• You are a candle in the darkness
• You’ve got all the right moves

Concept 3: Hard things to do

• Cooking for 10 ain’t that easy… cleaning should be
• Showering your cat ain’t that easy… cleaning should be
• Fixing a window on a 90th-floor ain’t that easy… cleaning should be

Lipton Tea

Concept 1: Roles in a castle

• Joker be like… entertaining royalty isn’t that funny. Take a break.
• Gardener be like… working outside isn’t that refreshing. Take a break.
• Knight be like… protecting lives isn’t that gratifying. Take a break.

Concept 2: Religiously good

• And he said… let there be light
• Happiness never decreases… by being shredded
• If you are sincere… you’ll feel the divine presence

Concept 3: Don’t fall asleep

• Don’t fall asleep at your friend’s party
• Don’t let your house burn down while you nap
• Don’t let your professor give you an F